A third-party website represents, is operated by and/or is managed by any entity that is not an official business unit of Washington University. Examples of third parties include partner hospitals, vendors, news outlets, professional organizations or societies, other universities or medical schools, personal websites or blogs, and commercial sites.
It is important for your site’s visitors to understand that Washington University does not control the content of third-party sites and does not imply endorsement of an organization, product or service to which your site links.
Although social media sites such as Facebook, Twitter, YouTube and Flickr are third-party websites, links to Washington University social media accounts from your site are approved for use and do not require the permission or policy statements described below.
What you need to do:
1. Get approval for links to third-party websites
Per the university’s domain policy, any links to third-party sites (i.e., sites that are not on the wustl.edu domain) should be approved by Medical Public Affairs.
Please send link approval requests to Medical Public Affairs (firstname.lastname@example.org). Requests to include links to third-party sites will be evaluated on a case-by-case basis to determine if any real, potential or perceived conflicts of interest may be present.
An approved exception to this policy for School of Medicine sites – and for which site administrators do not need to obtain official permission from Medical Public Affairs – is the inclusion of links to social media sites such as Facebook, LinkedIn, YouTube, Instagram or Twitter.
2. Place the links in appropriate, approved locations
If approved, any third-party links may not appear on your site’s home or primary pages, but instead must appear on a subordinate or secondary page of your site.
3. Link to the policy from your website
If your site links to third-party websites other than Barnes-Jewish Hospital (barnesjewish.org), St. Louis Children’s Hospital (stlouischildrens.org) or Washington University-related social media accounts, a link to the medical school’s Policy on Links to Third-Party Websites should be included on your site.
This link may be included as a disclaimer at the bottom of the page on which the link appears. Or, if several pages of your site include third-party links, or if other policies are required for your site as well, you may create a separate Policies page on your site. See the note below on adding a Policies page to your site footer.
Washington University School of Medicine does not endorse or guarantee the accuracy of information contained on websites of non-affiliated external sources. Read the School of Medicine’s Policy on Links to Third-Party Websites to learn more.
4. Include your group’s contact information on your site
Inclusion of third-party links on a Washington University website requires that contact information for that site be clear and accessible. If you are using the WUSM Web Theme, this contact information will be included in your site footer.